The reasons are related to political and tariff differences between the USA and the Old World
In the first two months of 2025, Tesla electric vehicle registrations in the European Union (EU) fell 49% year-over-year. Such data was published on Tuesday, March 25, by the European Automobile Manufacturers’ Association (ACEA). According to the information provided, sales of new Tesla cars fell to 19,046 units, which is only 1.1% of the entire European car market.
At the same time, the total level of registrations of electrically powered cars in the EU rose by 28.4% during this period, reaching a mark of 255,489 units (15.2% of the total market).
The slowdown in Tesla car sales is mainly due to increased competition from Chinese manufacturers, which have introduced a number of new models to the market in 2025. Meanwhile, Elon Musk’s company’s lineup is rapidly becoming obsolete.
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